MIDAS TVC for Australia wide campaign. Original music composed and mixed by Underscore Music. Working with production company – Chesterfilm. Director- Matt Bird.
Midas is an Australia wide car service centre company. This is a series of new TV commecials starring Russell Gilbert as ‘Mike’, set in a fictitious Midas Service Centre. The music brief was to be light, bright and charming – suited to the friendly & humorous tone of the ads and the quirkiness of the lead character.Underscore also composed a ident sting for the final brand logo that is now used on all MIDAS tvc’s
Have a listen to the music only here :
